Changing lives, one soup at a time

Students are enlisting the services of homeless people to sell soup on campus and try to avoid a life on the streets.   With our backing, the appropriately named Slurp, run by students at Edinburgh University, offers helpers an allowance, free lunch and a reference for prospective employers – and also ploughs profits into training […]

Car park stress? New tech could find you a space

The stress of searching for elusive empty bays in busy car parks may one day be a thing of the past, thanks to new technology being tested on the streets – and in the car parks of Milton Keynes.   Drivers can spend, on average, more than a day each year looking for vacant spots, […]

Brainy kids keep dad’s windscreen clean – with reused rainwater

We have been testing how filtered rainwater could be used to keep windscreens clean – an idea that pre-teen siblings Daniel and Lara Krohn stumbled upon during a family road trip.   When the heavens opened, their dad Gerd, who was driving, tried to clear away the smears, but the reservoir was empty – and […]

Tech for top athletes makes driving Mustang more fun

It’s what helps athletes with disabilities stay stable as they snowboard and ski. And now it is being used in our new Mustang for a better driving experience. For amputees who have lost a leg above the knee, Magnetorheological fluid (MRF) enhances artificial knee joints so they better absorb impacts – and enables them to […]

Is This the Most Shareable Image Ever?

This image might just be the most shareable social media picture yet – depicting an array of the most tagged places, people and subjects on social media platform Instagram. These include #travel, #friends and #sunset – with the latter likely to show an upsurge after the clocks change this weekend. The montage also includes the […]

Supercar tech secrets of our latest hot hatch

We’ve released more details about the tech that makes our new Fiesta ST hot hatch even more fun to drive.   Sharper changes in direction are aided by new springs we developed from scratch, and the Fiesta ST sprints out of corners faster than ever, thanks to a clever limited-slip differential that sends the engine’s […]

National Apprenticeship Week 2018

This year, National Apprenticeship Week, which ran from the 5th to the 9th March was themed around the slogan ‘Apprenticeships Work’, with a particular focus on how they work for: individuals; employers; the community and the wider economy. During the week, employers and apprentices from across the country come together to celebrate the success of […]

New Ford Mustang BULLITT for Europe Salutes Silver Screen Legend

It’s one of the most epic car chases in movie history.   Almost 10 minutes long, the iconic sequence in the Warner Bros. film “Bullitt” follows Steve McQueen at the wheel of a 1968 Mustang GT fastback as he chases two hitmen through the streets of San Francisco.   Our new special edition Ford Mustang […]

Celebrating LGBT history month with pride

As we reach the end of LGBT history month 2018, we look back at some of the highlights from within Ford: For the first time, the LGBT pride flag was raised at all of the Ford of Britain sites for the entire month, showing employees and the public alike that the company is fully supportive […]

New apps for drivers

Drivers will soon be able to use navigation and traffic app Waze safely on the move with in-car connectivity system SYNC 3.   Waze is the world’s largest community-based navigation app, and from April, customers will be able to project the app from the small screen on their mobile to the big screen in their […]

EcoSport SUV shows size does matter

We’ve claimed the title for the world’s largest billboard, certified by GUINNESS WORLD RECORDSTM after unveiling an advertisement the size of 20 tennis courts for our new EcoSport sports utility vehicle. The 5,265 m2 huge installation on the iconic Espana Building in Madrid, Spain, weighs in at 2,000 kg, and is held in place by […]

Taking technology to the Edge

After making a big impact following its launch in Europe in 2016, Edge now offers new tech that includes a premium sound system, and powerful new engine and gearbox combos. Edge can already differentiate between pedestrians and inanimate objects at the side of the road, track other vehicles and people before automatically braking if a […]