Focus seats help alleviate back pain

Back pain is the world’s single leading cause of disability, and can make travelling by car an uncomfortable experience. One U.K. survey even found that 75 per cent of drivers have back problems due to the wrong seating position. To help drivers and passengers find relief from an aching back, our all-new Focus offers front […]

MWC 2019: pointing businesses in the right direction

We are integrating new smartphone navigation apps into our SYNC 3 AppLink infotainment system that allows drivers to safely access features through voice control and touchscreen. Using a unique algorithm, what3words divides the whole world into three metre squares and gives each square its own unique three word address. Drivers with the iOS or Android […]

Smart bed rolls selfish sleepers back into place

At the end of a hectic day, cosying up to the one you love should be a welcome relief. But for those who share their bed with a “space invader”, precious hours can be lost simply trying to reclaim a fair share of the mattress. Studies show that 1 in 4 of those in relationships […]

How autonomous vehicles could communicate with pedestrians

Hand gestures, head nods and thumbs-up signals all help to ensure drivers, pedestrians and cyclists know what each other is doing. But how will self-driving vehicles, with no human driver, communicate with those around them? We have been testing one approach that uses lights to indicate what the vehicle is doing and what it will […]

The dog that helped design a car

For many people, dogs are a part of the family. But whereas most people wouldn’t dream of allowing their children to travel unrestrained, the same is not true for their pets. We commissioned a survey that shows 32 per cent of dog-owning drivers across Europe admit to not securing their pets safely in the car. […]

Record-breaking 3D part helps bring ‘Hoonitruck’ to life

Gymkhana TEN star Ken Block’s love affair with our pick-ups runs deep. He learned to drive in one, did his first burn-out in one and made a 1977 F-150 pick-up the star of his latest video. The “Hoonitruck” has the same twin-turbo 3.5-litre V6 EcoBoost engine as the Ford GT, tuned to deliver more than […]

You don’t want to get stuck behind this lot!

Summer drivers might have to wait patiently behind one or two caravans before they can overtake. But 15 in a row – all pulled by a single vehicle? Don’t worry. It’s not a situation you are likely to encounter any time soon. We created our caravan of caravans for a new film that demonstrates the […]