Now you see it, then you didn’t

Check out these photos that clearly show how much easier it is for today’s drivers to see at night – compared to previous generations – as a cyclist crosses the road just 12 metres ahead.   Almost invisible to the dim gas lamps of a 1908 Model T Ford, the man pushing his bicycle across […]

Driving lessons give Team Sky the edge

  When you’re racing for the finish line every split-second counts. That goes as much for the support team as for Team Sky cycling stars that have delivered four Tour de France victories. For the 2017 season, Team Sky asked us to train their team of elite Sport Directors who trail the riders in race […]

‘Hangover Suit’ demonstrates dangers of driving after a big night

Drink driving is now one of society’s biggest taboos – but hitting the road the morning after can be just as dangerous. And with many people drinking more than usual over the festive period at parties with colleagues, friends and families, it is a peak time for drivers to take a risk that could be […]

New Edge SUV gets top safety rating

When it comes to SUVs, Ford has the Edge, and a 5-star safety rating – the highest awarded by the independent crash test authority, Euro NCAP. The Edge SUV is packed with clever systems that can help drivers avoid accidents, like our tech that can steer you back into lane if you start to drift. […]

Hate parking? You’ll love this!

Nerve-wracking, potentially hazardous and a significant contributor to repair bills for low-speed bumps and scrapes – parking is a pet-hate for drivers everywhere. Here, in the U.K., a quarter of accidents occur in car parks.1 Almost half of drivers say they would rather travel further from their destination than attempt to parallel park.2 We are […]

Not so smart! Bottom marks for student drivers

University students may not be so smart when it comes to safety behind the wheel. We asked 2,313 drivers who either study at university or left school at 18 about their driving habits. More university students confessed to dangerous behaviour than school-leavers, admitting they are more likely to use their mobile phones, speed and even […]

Could Inflatable “Blown Ups” keep young drivers safe?

If you’re aged 18-24 and have been distracted by your smartphone or even a good-looking pedestrian while driving, then you’re not alone. We asked young people across Europe about their driving habits and found 43 per cent have texted, 36 per cent have taken phone calls and 11 per cent have watched mobile videos at […]