Why Does Music Make Us Emotional?

What exactly is it about music that can bring us to tears in one track, to pure joy in the next?   We’ve worked with VICE to explore how and why music can have such profound effects on our emotions. Rooted in research with listeners, experts, scientists and musicians, our upcoming series of films will […]

Belting out favourite tunes at the wheel is good for the soul

Making your commute fly by with a no holds barred sing-along to your favourite songs could be a key part of your urban survival guide. Experts agree that there are a range of health benefits to staging impromptu karaoke sessions at the wheel – ones we only feel truly comfortable giving when there is no […]

New video puts pedal to the metal in next-gen Fiesta ST

Check out our action-packed new video that shows a rally-driving ace at the wheel of our brand new Fiesta ST hot hatchback chased by a fearless BMX stunt sensation – inside the factory where the car is built.   Shot under controlled conditions at our Fiesta plant in Cologne, Germany, the stunt-filled film tests the […]

Waiters put love lives on line to serve up romance

1 in 4 waiters, acting as modern day cupids, carrying trays instead of bows, have helped customers pop the question. But they usually miss out on Valentine’s Day dates themselves – and just as many row with partners about work. Some even quit their jobs rather than miss spending the most romantic night of the […]

Thanks Dad! It’s been one “L” of a journey…

Carlo Tedeschi’s children have traditional names: Cristina, Monica, Francesco, Massimo, Paolo, Valentina, Chiara… and Fiesta? Rather than running out of Italian names, Carlo and his wife Gianfranca see their small white car, bought 38 years ago, as their eighth child. And when, two years ago, Carlo was diagnosed with cancer, his seven “other” children immediately […]

Fiesta fantastic four

What could be better than a new Fiesta? How about four new Fiestas? We’ve pulled the covers off four brand new versions of Europe’s favourite the small car at a special “Go Further” event next door to the factory where the Fiesta is made, in Cologne, Germany. Each has a unique personality, meaning more chances […]

Has the boy racer finally grown up?

Hot hatches – sporty small cars with a powerful engines – were once the preserve of “petrol head” car fans, but are fast becoming a mainstream choice for car-buyers who are a far cry from the stereotypical “boy racer”. New research shows the average hot hatch buyer is now in their forties, compared to 2010 […]