“It’s not what happens in life, it’s how we make the best of it”

Climbing the Kebenekaise Mountain in his native Sweden, cycling to Paris, swimming through the Baltic Sea to the island of Åland, skiing to the South Pole and reaching the peak of Kilimanjaro; all feats that would test any adventurer.   Aron Anderson has done all of these things and more, despite being left in a […]

Tech for top athletes makes driving Mustang more fun

It’s what helps athletes with disabilities stay stable as they snowboard and ski. And now it is being used in our new Mustang for a better driving experience. For amputees who have lost a leg above the knee, Magnetorheological fluid (MRF) enhances artificial knee joints so they better absorb impacts – and enables them to […]

Is This the Most Shareable Image Ever?

This image might just be the most shareable social media picture yet – depicting an array of the most tagged places, people and subjects on social media platform Instagram. These include #travel, #friends and #sunset – with the latter likely to show an upsurge after the clocks change this weekend. The montage also includes the […]

Supercar tech secrets of our latest hot hatch

We’ve released more details about the tech that makes our new Fiesta ST hot hatch even more fun to drive.   Sharper changes in direction are aided by new springs we developed from scratch, and the Fiesta ST sprints out of corners faster than ever, thanks to a clever limited-slip differential that sends the engine’s […]

New Ford Mustang BULLITT for Europe Salutes Silver Screen Legend

It’s one of the most epic car chases in movie history.   Almost 10 minutes long, the iconic sequence in the Warner Bros. film “Bullitt” follows Steve McQueen at the wheel of a 1968 Mustang GT fastback as he chases two hitmen through the streets of San Francisco.   Our new special edition Ford Mustang […]

EcoSport SUV shows size does matter

We’ve claimed the title for the world’s largest billboard, certified by GUINNESS WORLD RECORDSTM after unveiling an advertisement the size of 20 tennis courts for our new EcoSport sports utility vehicle. The 5,265 m2 huge installation on the iconic Espana Building in Madrid, Spain, weighs in at 2,000 kg, and is held in place by […]

Taking technology to the Edge

After making a big impact following its launch in Europe in 2016, Edge now offers new tech that includes a premium sound system, and powerful new engine and gearbox combos. Edge can already differentiate between pedestrians and inanimate objects at the side of the road, track other vehicles and people before automatically braking if a […]